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Greenwashing in Social Media Marketing - Coggle Diagram
Greenwashing in Social Media Marketing
Goals & Focus
Consumer Skepticism
Real Examples
Building Trust
Impact
Ethical Concerns
Real Effects
Trust & Actions
Approach
Expert Opinions
Data Gathering
Survey Insights
Strategies
Easy-to-Understand Labels
Building Loyalty
Fair Comparisons
Proof You Can Trust
Educating Consumers
Clear Messages
Reporting Progress
Real cases
IKEA
Interface
Unilever