(Context - Big Data)
We have such a person who is magical (laughs) She is really an interesting character right there in Belgium. She is just, really what she does with the numbers and such, she is taking out different data and reports. It's really helpful in depicting what you do on a day-to-day basis, you kind of see these activities of yours as it actually translates into numbers. Which is important, to have such a reference point of what we do and how it actually looks like. At the end of the day, every business is there to make money, so it's actually helpful to have such statistics. For example, in name of previous organization she worked for I always missed that. I think it's important in the context of knowing where you are, but it also makes it easier to make decisions, such as what to do next. It also requires people to be consistent with the data, so that the data is also true. To take care of the data certainly requires that the conclusions of these analyses of large amounts of data are actually correct. And then it's actually very helpful and helps a lot to make decisions. Well before the end of May I have to plan the next year, so I'm counting on the help of my fairy friend here to sum up this year. (laughs) This is actually something she does - the number of weeks ,or which programs earn the most. Where is it worth burning energy." (BP)