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Place - Coggle Diagram

- - - - manufacturer --> retailer--> consumer
    - - manufacturer --> wholesaler --> retailer --> consumer
    - - Manufacturer --> agent --> wholesaler --> retailer --> consumer
  - - - Sell in places with easy access for consumers
      - exp: supermarkets
      - Buy large cuantties from manufacturer or wholesalers and sell to the consumer
      - E-tailing
        
        B2b
        
        B2B e-commerce short for business-to-business (B2B), electronic commerce, is selling products or services between businesses through the internet via an online sales portal. In general, it is used to improve efficiency for companies. Instead of processing orders manually – by telephone or e-mail – with e-commerce orders can be processed digitally.
        
        E-tailing is when a transaction takes place over the internet
    - - Buy objects in bulk from manufacturer
        
        buying in bulk means to buy a lot of products from only one manufacturer
      - normally sell in bulk to retailers
      - get discounts from buying in bulk
    - - Let products from one part of the world to get to other regions
      - Never get the product, they only act as an intermideary as they have the contacts
      - Exp: retailer wants Adidas in Europe, so they contact an agent to get Adidas which is in America so they can get it for their customers
  - - - Depending on the money you want to spend, you will pass for more or less parts of the distribution channel
    - - Each product will be sold through a different distribution channel depending on its nature or purpose
    - - Some procuders want to have control over where their product is sold