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CLV, Financing & Pitching - Coggle Diagram

- - - - Self-funding & affordable loss
      - Loans
      - Friends and family convertible notes
    - - Small funding amount but can be sufficient to cover initial development costs, market research, or building a MVP
      - By avoiding dilution, business owner has more control over decision-making and future fundraising.
      - Early-stage startups often lack a proven track record of success => difficult to convince investors of their long-term viability
- - - - Diverse sources like government grants, corporate sponsorships, or investment
      - Supports very early-stage startups, often before they are ready for seed funding with small amount of investment ($20k-$100k)
      - Take a small equity stake in the startups (5-10%)
      - Provide access to a network of mentors, investors, and potential partners.
    - - Pooled capital from a large number of individuals
      - Often used by very early-stage startups or even idea-stage companies
      - Indirect value through market validation, publicity, and potential customer base
  - - - Wealthy individuals, invest their own money in startups
      - Invest smaller amount ($25K-$500K), provide valuable guidance beyond just funding, leveraging their experience and networks.
      - Gains return through equity ownership in the startup and profits from successful exits like acquisitions or IPOs.
    - - Similar to angel investors, but typically invest larger amounts of money
      - Have more experience and be able to provide more guidance and support to startups
      - Primarily through equity ownership in successful startups and may also charge fees for their services.
  - - - Invest in startups with large amount of capital
      - Limited partners (wealthy investors, investment banks and maybe other financial institution)
      - Charge management fees and carried interest (a share of the profits) on successful exits like acquisitions or IPOs.
      - Typically invest in A round (startups with proven traction and a clear path to scaling)
- - - - Simplicity: easy to understand and remember
      - Intrigue: spark curiosity and make the people
        want to know more
      - Be able to convey the business idea/message
    - - Youtube: Flickr for video
      - Cisco: We network networks
      - Uber: The Uber for dog walking
  - - - The hook: Start with a surprising statement, statistic, or anecdote that grabs people attention and creates curiosity about your idea.
      - The team: Highlight the experience, skills in order to increase the credibility
      - The ask: Clearly state what you need from the listener, whether it's funding, partnership, or feedback.