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BDD2 Master Plan, DATA, Where, Relatable Content, Results, (Good) -…
BDD2 Master Plan
E-Commerce
Traffic
Where
FB
Instagram
Tik Tok
Articles/Blog - SEO
XHS
Corporate
Traffic
Distributor
DATA
What
Most Cost Efficient
Most Profitable
Most Effective
CPC
Impression
ROAS
CTR
Estimated Profit
CPM
Average
Gender
Reach
Targeting
Website Visit
Why
Invest and scale x 10
Who
Marketing / BDD2
Where
Where
Social Media
Tik Tok
XHS
Relatable Content
Who
BDD2 - CY
Working Adult Woman - Age 25-45
Needs
How
Email
Phone Number
Downloadable Standard/Seasonal Catalogue
Why
Facebok
Google
Keyword
What
Who
When
Why
Where
How
Who
BDD2
What
Highest Performing Keyword
Why
Invest Keyword x 10
Networking
Gift Fair
Premium Agent
Event
Direct To Customer
Website Article/Blog SEO
Google
Relatable Content
Why
Who
Working Adult Woman With Kids - Age 25-45
Preference
Health
Safety
Kids
Mother
Influence
Marketing/BDD2
Measure
Results
Why This (What)
(Good) - Quality / Material / Expiration period / Service
Why You
Consequences of noy buying now
Why Now (When)
E-Commerce Backend
Google Analytics
Facebook Meta
Rebrandly
Dream
Needs
Experience
Fear
Values
Belief
Benefits
Data Champ
(Many) - Worthwhile / Cost-effective / Large package / Quantity / Additional gifts / Solvable problems
(New) - Unprecedented / Technology / First in the market / Invention / Originality
(Special) - Unique / Creativity
Benefit of buying now
(Fast) - Speed / Efficiency / Effectiveness of use / Service
Conversion
Value - AOV
Retention - Repeat Buying
Why This (What)
Why You
Why Now (When)