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Jacqui - steady business - Coggle Diagram
Jacqui - steady business
What data do we have?
Commissions
Direct Marketing list
Marketing Database (new doc)
Zero
Published dates for congresses
Target audiences
Congresses\conferences
Existing clients
Past clients
New high value clients
New high profile clients
Bill & Melinda Gates Foundation
World Health Organisation
United Nations
Split -
proportion of time
Media Training -30%
Journalism - 10%
Chairing\moderating - 60%
Process - Congresses
Target events onto planner and create planning sheet
Work back to when we need to approach
Specific action plans for each target
Track news and social media
Sponsors
Speakers?
Identify events
World Health Summit 2024
ANO
AIDS Conf 2026
Regular review (2 weekly?)
Process - Clients
Update sheet with any new commission
All client data completed
Contact info
Sector
Rating
Date of last invoice??
Sort data to identify actions for the week\month
Update Database with new invoices\contact follow up
Questions
What would be useful targets?
How often do we want to review?
How to capture actions and follow-up?
Overall Process
Congress review
Client review
Current situation review to include split of time for each area