Please enable JavaScript.
Coggle requires JavaScript to display documents.
Business ethics - Coggle Diagram
Business ethics
Key ideas
-
Whistleblowing
- Any situation where an employee or other stakeholders raises concerns of an ethical or legal nature about how an organisation is behaving
- Private whistleblowing is when an employee raises concerns internally within the company
- Public whistleblowing is when an employee raises concerns outside of the company or organisation - this usually involves notifying the media
- Whistleblowing may arise as a result of harassment of employees, breach of company rules, illegal activity, discrimination or danger to the public
- Whistleblowers take a great risk in raising concerns, even though there are laws to protect whistleblowers and often company procedures in place
- Whistleblowers can face retaliation from colleagues, legal action and job loss
Ethics and whistleblowing
- Allowing whistleblowing ensures that companies take their CSR seriously - they know there may be consequences if they behave unethically
- Whistleblowing encourages integrity from employees - if employees know consequences will follow, they are less likely to behave dishonestly
- However it can be argued there are some situations where loyalty to the company is more important (eg Edward Snowden NSA controversy)
- In Kantian ethics, one must carry out one's duty as an employee, however there are occasions when wider duties to society and others may override these
- In some professions such as medicine and teaching, there are certain duties that are integral to the profession regardless of what an individual hospital or school may be saying
- For utilitarians, whistleblowers have to make calculations about the greater good or harm that may come from choosing to speak out or remain silent
-
Globalisation
- The integration and connection of economies, industries and governments around the world
- The main impact of globalisation is that business and social interaction are not necessarily restricted to one territory or geographical area
Ethics and globalisation
- Given that different countries have different laws and health and safety requirements, globalisation enables businesses to 'shop around' - companies can exploit this and move business to countries with lower minimum wage or limited workers' rights - eg the Rana Plaza Factory disaster in Bangladesh in 2013
- Difficulties can be raised due to different cultural beliefs and attitudes - European businesses have different attitudes to gender equality than Middle Eastern countries, Europeans regard child labour as completely unethical, whereas some Asian countries may take a very different view
- A utilitarian may point to the benefits of globalisation as millions of people have been lifted out of poverty in countries such as China as a result of global trade - however there is evidence that the gap between the rich and poor is increasing, a utilitarian may also not have a clear notion of rights and see the greater good of globalisation as worth the price of some individual suffering
- A Kantian may be concerned that globalisation may increase the exploitation of persons in developing countries where TNCs dictate the terms of business - this may be seen almost as neo-colonialism, which may lead to a loss of identity in developing countries - likewise in developed countries, jobs may be lost as things can be made more cheaply elsewhere
- Another issue of globalisation is the environment - there are concerns that TNCs damage the environment by working in countries where environmental laws are more relaxed - countries may have to choose between enforcing environmental rules and losing business
Globalisation discourages ethical action because:
- Globalisation has been described as producing a 'race to the bottom' in terms of wages, workers' rights and environmental standards - corporations are keen to cut costs and consumers are keen to have goods as cheaply as possible - globalisation makes this possible by exploiting people and their environments
- In many countries the gap between rich and poor is growing - while globalisation benefits some people, many of the poorest in society have become even more badly off
- A Kantian may have real concerns about the effects of globalisation on people - a TNC is in effect treating those in the developing world as a means to an end, and in closing factories in the USA or Europe is treating these workers as a means to an end as well
- The rise of globalisation appears to have led to neo-colonialism, where the standards and values of the developed Western world are gradually imposed and produce tensions with indigenous cultures
Globalisation encourages ethical action because:
- 'Globalisation has reduced the number of extreme poor in India by 200 million and in China by 300 million since 1990' (Jeffrey Sachs, The End of Poverty) - a utilitarian may point to the benefits of globalisation as millions of people in developing countries have been lifted out of poverty
- The technological advances in communication, particularly around the internet and social media, mean that it is harder for companies to hide unethical practices - whistleblowers have instantaneous internet access and TV news can inform millions about what is happening - although Kant may argue this shouldn't be a company's motive in acting morally, in practice worries about reputation prevent much unethical behaviour
Applying utilitarianism
- An act utilitarian may make decisions on a case-by-case basis but a rule utilitarian may view that the long term benefits of having a minimum wage or holiday entitlements may mean that a rule should be made on this issue regardless of individual cases
- The value of utility or usefulness means that utilitarianism is flexible as an ethical theory and weighs up individual situations considering economic benefits of the various options - Crane and Matten argued that utilitarianism comes close to what we know as cost-benefit analysis
- Classic utilitarians Bentham and Mill supported freedom and minimal state intervention - this fits well with Smith's idea of enlightened self-interest - we should be free to run our businesses as we choose without interference, but we must bear in mind that behaving ethically may be the most profitable course of action in the long term
- In cases involving whistleblowing, the utilitarian has to make a judgement regarding the risks and benefits for all concerned
- The utilitarian could broadly support increased globalisation by pointing to the growth of economies in developing countries as a result of increased global trade - however this support would be on the assumption that the economic benefits are enjoyed by the majority of the country's citizens
Strengths of a utilitarian approach
- Businesses are results-driven - as a teleological ethical theory, utilitarianism ensures that the focus is on achieving the best outcome
- Act utilitarianism in particular gives flexibility to different situations - each situation that a business faces is likely to be unique and it may not be appropriate to have an ethical theory that is rule-based
- Bentham's utilitarianism is hedonistic, suggesting that humans are motivated entirely by pain and pleasure - advertisers use this principle of appealing to our desires or playing on our fears in selling products, suggesting Bentham is correct about our motives
- Utilitarianism depersonalises issues - Mill refers to the competent judge, Singer refers to the impartial observer - this means that personal bias is laid aside and we are able to look at issues objectively
- Utilitarianism allows a significant amount of freedom - this leave businesses free to consider situations for themselves and do what they calculate to be right
- It can be argued that society flourishes best when lots of individuals flourish - this requires a variety of possible options rather than having rigorous rules imposed by governments
Weaknesses of a utilitarian approach
- Act utilitarianism is very time consuming in the fast-paced business world - if we consider every single possible effect on utility and all possible consequences, decision-making becomes a very complicated and lengthy process
- Utilitarianism has no concept of rights and does not value justice - Bentham famously referred to belief in human rights as 'nonsense on stilts' - it appears utilitarianism could allow things that many regard as unethical in order to reach an end
- It is not clear that the objectivity and impartiality utilitarianism promises can be achieved - experience of pleasure and pain and our ideas of greater good are often subjective, we may see a situation very differently from how someone else views it
- It is also difficult to compare the different 'goods' that may or may not be achieved by any given decision - an environmental benefit, a wage rise, and an improvement in working conditions would all be measured in different ways
- Depersonalising issues may mean that we consider numbers and profit before people and their rights
Applying Kantian ethics
- Kantian ethics states that we should do our duty regardless of our inclination or possible consequences, this includes possible loss of profit - in Kant's shopkeeper example, the shopkeeper would have been required to be honest even if this was not good for business
- Kantian ethics also has implications for the employee - it challenges the widespread culture of over-claiming on expenses or using company items for personal business - employers have a duty of honesty towards their employees and it is not possible to universalise these dishonest actions
- The requirement to treat people as ends is very powerful, this leads to the idea of rights within the workplace and for consumers, it also leads to the ideas of giving autonomy and dignity in the workplace - this can be used to argue that excessive and intrusive monitoring of workers would be morally wrong - treating people as ends would apply to all stakeholders in a business including customers
- Kantian ethics would most likely be supportive of whistleblowing where there are significant ethical concerns - although employees have a duty to their company, they also have wider ethical responsibilities
- Kantian ethics places great value on honesty - this would affect claims that a business makes in its advertising and the extent to which it communicates with its workers financial difficulties that may lead to job losses
Strengths of a Kantian approach
- The principle of universal law requires that we are consistent in our ethical decision making - this is important as it enables us to treat others equally and builds trust, ensuring that people know what to expect from us
- The principle of treating others as ends not as a means to an end is important in ensuring that those who we deal with, whether employees or customers, are not treated just as data or numbers
- Kant's focus on the importance of motives ensures that corporate social responsibility is genuine and not just an act or marketing ploy to attract customers
Weaknesses of a Kantian approach
- Kantian ethics is a very abstract theory that does not always translate well to practical real world situations - it is unrealistic and naive to think that a business should not consider profit at all in order to pursue an ethical goal, businesses cannot survive without profit
- The principle of universal law is not useful in business ethics - each situation encountered is unique and different, so insisting that an action should be able to be applied universally is not helpful
- Focusing on motives is difficult as motives cannot be proved - in Kant's example of the shopkeeper, whether the shopkeeper is 'acting out of duty' or merely 'in accordance with duty' is indistinguishable from the outside and is known only by the shopkeeper
- There are numerous stakeholders in business that we may have duties to, so there are inevitably times when we have conflicting duties - we may not be able to satisfy everyone, Friedman's idea that we should just focus on profit is at least clearer