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Qualitative Research - Coggle Diagram

- - - - Agree
      - Disagree
      - Neutral
- - - - Highly controlled and similar to a questionnaire, questions are asked with specific wording and in a specific order. Differs from a questionnaire in that the interviewer can offer support or guidance to the interviewee
    - - Less specific, few specifications other than topic of interview. Data is more freeform and wide results, but may be hard to analyze in large groups
    - - No schedule, more akin to an informal conversation. Open ended questions along with specifications of focus groups