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How do Biopsychosocial Factors Affect Persuasion? - Coggle Diagram
How do Biopsychosocial Factors Affect Persuasion?
Biological
Heart Rate
Dopamine
Age
Persuasion
Source
Likable/favourable
Trustworthy
Message
Evokes Emotion
story, music, statistics
Repetition
Audience
beliefs
Self-Esteem
Intelligence level
Peripheral root
Beauty
Pleasure
No-long term attitude change
Central Root
Facts
Logical
Statistics
Long lasting
Psychological
Beliefs
Emotions
Self-esteem
Social
Culture
Likeability
Family and friends
Social media