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Chapter 16: Global digital management - Coggle Diagram
Chapter 16: Global digital management
Digitalization (Adaptaion)
CRM systems (Value chain) / AI into a business integrate the tech trends into the business functions and vale chain
Digitization (Business creation)
Health records, ID's transforming to computerized ones
Digital Transformation
Focusing on the whole organization
Change management
The most sustainable
SMAC/BRAIDA
Technologies
Mobile technology
The evaluation of mobile phones to involve features like GPS, browsing & messaging
Analytics
Discovery & interpretation of meaningful patterns to data to understand customer behavior
Social media
Interactive online platforms that enable users to share info with virtual communities
Cloud computing
A data center for storage & computing power
Automation of knowledge work
Uses software to automate repetitive tasks
Internet of things (IoT)
Network of computers capable of transferring data without human intervention
Robotics
Involves engineering focusing on creating robots
Digital fabrication
3D modeling for design and production processes
Blockchain
Enabling for efficient and verifiable transactions between parties
Augmented reality (AR)
Enhances real-world environments providing interactive experiences
Online effectiveness
Platform
How it is delivered
Experience
How it is packaged
Content
What is consumed
Building blocks for a digital
business success
An external developer platform
Involves providing access to digital components for external partners
An accountability framework
Establishes ownership and responsibilities for digital components
Operational backbone
Alignment of people, processes, and technology to ensure reliable and efficient core operations
Shared customer insights
Created by configuring people, processes and
technology to learn what customers want
Digital Platform building
Dimensions of digital
preparedness
Company’s strategic vision
Alignment of the vision and its investments in digital transformation
The suitability of the culture for innovation
Possession of sufficient intellectual property assets and know-how
5.strength of its digital capabilities availability, depth
Its history of using digital technologies