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Topic 8 - Coggle Diagram
Topic 8
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parents used, they might go to the one nearest to their home or place of work, or
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provider all their lives, while others switch regularly in order to get a better service
or more favourable interest rates and charges. On top of these factors, there is a
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so that a customer has a clear idea of what a product will do for them. However,
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be correct. It must describe accurately how the product works, what it costs, the
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someone who needs a mortgage must be able to afford to repay it, and this
depends on their personal financial circumstances, ie their income and their
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aspiration, the greater the desire for the financial product that will make it
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◆ Information sources – must be available and must allow an individual to find
out about a full range of products from which they can choose.
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◆ Reputation of the provider – for safety and security, and for conducting its
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next section looks at this concept in more detail. For some customers, reputation
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