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Marketing, Walter Hartwell White Sr. - Coggle Diagram
Marketing
Failed Campaigns
The Dreamcast
Not a big enough push
The Saturn
New Coke
Changing to existing product alienating existing consumer base
Crystal Pepsi
Pepsi Blue
Quizno's Sponge Monkeys
Dead Dad Filet O Fish Ad
Why Did They Fail?
insensitive
Mcdonald's Dead Dad
Funny Face Drink Mix
Kendall Jenner Pepsi
Nivea "White Is Purity
Racist Undertones
Sony "White Is Coming
Chinese Laundry Detergent
"Lighter Is Better Campaign"
Releasing the campaign at a bad time
Poorly Aged
Bill Cosby Jello Commercial
DHL World Trade Centere
9/11
9/11's impact on the media
alterations to films
Spider-Man
Stuart Little 2
1 more item...
Music Banned
John Lennon "Imagine
AC/DC
The Microsoft Zune
Trying to compete in a market that has no space
Sony Betamax
Successful Campaigns
Nike "Just Do It"
Ipod "Sillohuetes"
"Got Milk"
What Goes Into A success
Spokesperson
Creative and Memeroable
What Can Make A Memorable Campaign
Use Of Pathos Ethos And Logos
Making Sure To Use It in the right Context
Super Bowl Commerccials
Popcorners
Breaking Bad
What goes into a campgin
Budget
Where Do They Get The Budget?
Planning
Changes
What makes a company have to alter their commercial
Editing
Who Edits them?
Time
How Long does it take for an ad to be made roughly/
Type's Of Campaigns
Endorsements
Ethos
Print
Billboards
Audio Based\Radio
Evangellion Aids PSA
How Marketing has changed over the years
Evoloution of brands
Pepsi
Pop Tarts
Nike
Social Differences
Changes in The Medium
The Introduction of television
dying physical media
Newspapers
Magazines
Walter Hartwell White Sr.
