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INDIA SEEN & UNSEEN BY NEIL GEORGE :(25.01.2024) - Coggle Diagram
INDIA SEEN & UNSEEN BY NEIL GEORGE :(25.01.2024)
Why Neil ?
Listen
Eat
Represent
Mentor
Capture
Celebrate
Author
Travel
Speak
Demographies Dissected
Rising trend in age group of 25-64 years
Population to peak in 2050 (25 years opportunity)
Teenage Population increasing
Generation Youth
253 Mn
1/3 with mobile access
Digital 1st Gen
women in workplace
Passions,
Affinity to hometown
K BEAUTY
K Top culture
Natural
Nykaa/Tira
Korean Sunscreen/Glowing skin
Wedding Capital
10 Mn Marriages in 2023 (to reach 100 Mn in 15 years)
Mehendi market still with traditional application
Divorce rate = 1%
$ 130 Bn Industry
Power of digitalisiation
Seen is not real (Hidden Opportunities)
Growing Live-in Relationships
Baby boom 4,000 babies in hour
Smaller Families
Delayed childbirth
C Section at peak on Jan 22nd, 2024
Gold Stock
14% of world reserve
Real Estate
Expensive Cars
Average price $ 100K
42K units sold in 2023 Growth rate 20% y-o-y
Opportunities for Aptar
Skincare & Color Cosmetics
Mehendi dispensing solution
Babycare
Diabetes related solutions
Diagnostic Industry boom
PET Care market (21 Mn dogs adapted in 2022)
Dynamics of cost and positioning
Sweet Spot = Performance + Convenience + Cost to operate Value Creation synergy
COGS = 1/3 RM + 1/3 PM + 1/3 OH
Importance of Purchase Cycle - Daily, Weekly, Monthly