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Visual Design Model (Clark & Lyons, 2011), Clark, R. C., & Lyons,…
Visual Design Model (Clark & Lyons, 2011)
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III. Design Visual Approach :man_in_business_suit_levitating: Look and feel, style
Make a preliminary assessment of graphic requirements. Assess individual graphic needs before applying the overall look to them, make it a coherent package :package:
Determine the image the package should project. What do you really need to convince or reassure the trainees of in this package? Severity? Authority? :wrench:
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Clark, R. C., & Lyons, C. C. (2011). Graphics for learning: Proven guidelines for planning, designing, and evaluating visuals in training materials (2nd ed.). Pfeiffer.