Please enable JavaScript.

Coggle requires JavaScript to display documents.

SMMCG4[LN-7 & LN-8] Competitive Strategies and Management, G4…

- - - - Standards lead to low-cost and differentiation
        advantages for companies.
  - - - Positive feedback & Complements (indirect effect)
      - Lockout & Compatibility (switching cost)
      - Network effects & Installed base (direct effect)
  - - - TCP/IP
- - - - 🪓Create New Business Model
      - 📝Change New Rules of Competition
- - - - Shows the lifecycle of a technology
      - 🐣 Early stage:
        
        Slow progress
      - 🚀 Growth phase
        
        Rapid improvement
      - 🧓 Maturity
        
        Innovation slows
    - - Innovators
      - Early Adopters
      - Early Majority
      - Late Majority
      - Laggards
      - how customers adopt new technology
- - - - Industry Attractiveness
    - - Cost Position
      - Value Position
  - - - Objectives
        
        External Analysis
        
        Internal Analysis
  - - - :two: Value Creation
      - :three: Value Appropriation & Sharing
      - :one: Value Proposition
      - :four: Value Sustainability
  - - - ☆ Changing customer demand
      - ☆ Changing prices
      - ☆ Technological change
    - - :star: Greater creative and innovative