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Campaign Close needs (scribblings), Website, Videos, Visual ID evolution,…
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Website
homepage update messaging, what we're highlighting, do we move commitments down to emphasize framing for close?
As we get to urgency point, perhaps an updating graphic/map that shows the changes to assure progress and getting to the end
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Milestones for a timeline could include major gifts, elevations, impact moments, etc.
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Phases
Soft, urgency, wrapping up, gratitude
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Key data points, brag stats (!!), and how we want to present them
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