Please enable JavaScript.
Coggle requires JavaScript to display documents.
Process in planning a membership program - Coggle Diagram
Process in planning a membership program
1, select the planning leader
Who will design?
Who will lead?
Who write the plan?
Who will document the discussion?
need to be a good facilitator, listener and writer
Use someone in house to cut cost
more responsibility and time consuming
to conduct meeting, document the plan/minutes
2, Gain Participation
1st step gain participant
participant = anyone involve and volunteers
Staff that enter data must be in touch with daily ops
3, Providing Information Base
must have base information
review of materials at the beginning of the plan session
Leader should not assume because they are well verse
4, SWOT Analysis
Strength, weakness, opportunities and threats
to discuss and select those are important
Strength and weakness relate to internal issue
Opportunities and threat are external issue
5, Agree on Strategy
before come to this stage. SWOT Analysis must be done
6, Develop Goals
2 fundamental issue
Acqusition
No new member =simple die off
Renewal
without renewal = lost of ongoing income
7, Establish Objective
measurable goals
goal must have at least 2 objective
Objective being
SMART
S
Specifics
M
Measurable
A
Assignable
R
Realistic
T
Timebound
Objective must be heart of the plan
8, Create Action Plan
Staff responsible
marketing
admission
date and assigned responsibility
9, Write the plan
goal and objective must be documented
everyone must come to agreement
10, Prepare budget
11,Construct a calendar
show the work progression
12, Gain Approval
Need approval and review
must be approval with budget = plan can be work
13, Work the Plan
14, Evaluate
objective to be review monthly
Why review monthly? faster way to determine will it work