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AUDIO/VISUAL PRODUCT - Coggle Diagram
AUDIO/VISUAL PRODUCT
Advert
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Negative
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Audience retention may be low due to original disinterest in the product. They may not be able to recall the product name and therefore will be less likely to remember it.
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Some social media platforms give the option for some ads to be skippable. If we cannot pay money for an unskippable ad, it will be more likely that our product won't be recognised by viewers. Therefore, if we were to create an advert, we need to make sure the interesting part is in the time that the viewer isn't able to skip.
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