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Elut.ai - Coggle Diagram
Elut.ai
Features
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multi-language support
- need a prompt to target language translation
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What we need to learn
Libraries
- Pillow (Image processing)
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Coding Principles
Multithreading?
should we do multithreading for voice, text, and images?
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Market Research
Target Audience
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Survey
Intro
- Explain purpose of survey
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Demographic Questions
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- Language proficiency (English, Chinese, other)
Tech Usage
- Devices (language learning)
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Learning Preferences
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- style (visual, auditory, kinesthetic)
Features of Interest
- Learning through interactive stories
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- AI-driven personalized learning
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Previous Experiences
- Previous Language learning apps used
- satisfaction with language learning apps
- what they liked/disliked about apps
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Closing
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- offer to share results and upcoming news
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Competition
Duolingo
Overview
- founded in 2009 by two engineers
- most popular language learning app
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- 42 million monthly active users (2021)
market performance
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- 55% increase from previous year
- 6% of monthy active users subscribing to Duolingo Plus
Marketing Strategies
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- organically through word of mouth
- recently more investment in marketing
- brand campaigns and paid acquisitions
Strengths
- engaging gamified learning experience
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Weaknesses
- heavily depends on a small percentage of users
Babbel
Overview
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- focus on real conversations
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market performance
- (euro) 198 million in revenue (2021)
- operated at a loss since 2013
marketing Strategies
- effectiveness of language learning system
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Strengths
- methodological focus on conversational language learning
- targets serious language learners
Weakness
- paid only model limits user base
- 10 million total subscriptions compared to Duolingo
Finances
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Market
SAM
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10-20% of TAM
Min:
10% * 7.1 million = 710,000 $
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SOM
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1-5% of the SAM
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max:
5% * 2.84 million =142,000 $
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App Structure
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Back-End
Flask Framework
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Da Faq is a Blueprint??
Modularity
allows the creation of the app in seperate modules or files and then register them with the main app
Organization
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- access level (public, admin, API endpoints)
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Can be reusable, across multiple projects
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