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Problem: Time-consuming shopping at the supermarket for busy people -…
Problem:
Time-consuming shopping at the supermarket for busy people
PHASE 1: Empathy and Define (960)
Empathy
Personal
(Hiểu được những khó khăn và mong muốn của khách hàng)
who target, what their challenge, expect,
Empathy Mapping
(Từ personas, mới biết được họ nghĩ gì?)
Problem Identification
Refine
Mind Mapping
(general all the causes and consequences)
Problem Statement
Evidence (tham khao sample)
PHASE 2
PHASE 2 (620)
Brainstorming: divergent thinking
Decision making (convergent thinking)
weighted scoring model
Table
Value Proposition Canvas
value customer
gain what
reduce painpoint
ETHICAL CONSIDERATION
wordcount