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LU4: Designing for Humans - Coggle Diagram
LU4: Designing for Humans
3 levels of Emotional Processing
Behavioral
Product function
effectiveness of use
Usability, performance
Reflective
Sharing experience
Impact of thought
Meaning of product
cultural meaning
Visceral
Pre-consciousness
Feelings, Initial expression
Attracctiveness
Don Norman's 3 Levels of Design Appeal
Visceral (I want it!)
Behavioral (I can master it)
Reflective (it completes me)
Universal Principles of design
Phase 2. Emotional evaluation
Phase 3. Stimuli recognition
Phase 1. Sensory registration
Phase 4. Metaphorical meaning
Priciples
Design and Appeal
Design Decisions
Design and usability
Design and Learning
Design and Perception
Precise behavior can emerge from imprecise knowledge
Four reasons
Great precision is not required
Natural constraints exist in the world
Knowledge is both in the head and in the world
= Perfomance
In the head
Knowledge skill memory
learning
In the world
Toolsand artifacts in the work environment
perfomance support
Knowledge of cultural constraints and convention exists inthe head
