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Idea Generation - Branding - Coggle Diagram
Idea Generation - Branding
Brand theme
Dark distopian, with a level of modernity, a theme that fits in with the time yet looks like it could also be a brand of the futre.
The use of dark colours with bright contrasting colours to create a impactful look
Camo, to repersent that military styling and formality
Brand Objectives
A unique brand that offers a diverse range of styles as well as a combitnation of many styles into one recognisble form.
Use more environmentally resources
Expand the range in the market, creating a style thats never been explored
Clothing Styles
Dark wear aesthtic with various colourwaves, modern in tone yet sophisticated.
Utility driven, serving function and performance.
Designs that are bold and have deeper meanings or messages
Brand Designs/Logo
Possibly explore a collection of icon/symbols to repersent the brand and make it more recognisable
Something that repersents symmetry and form
Millitary styling, give the brand a sense of form and order yet function and performance.
Military star to showcase an active duty of functionality
Is a symetrical shape that can be easilty be positioned anywhere, is a rather simplistic design to replicate
Clothing Designs