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Diffusion of Innovation in Public Health - Coggle Diagram
Diffusion of Innovation in Public Health
Innovations and Characteristics
New Ideas. eg: Preventive strategies
Technologies. eg:Vaccines
Adopter Categories
Innovators
Early Adopters
Early Majority
Late Majority
Laggards
Communication Channels
Mass media
Social media
Interpersonal networks
Social Systems
Cultural norms
Social networks
Community structures
Innovation-Decision Process
Factors Influencing Adoption
Perceived Relative advantage
Compatibility with existing values
Complexity
Trialability
Observability
Critical Mass
Time