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Genuine need - Coggle Diagram
Genuine need
Identified problem
Pill boxes/dispensers do not meet the needs of dementia patients
Forget to take meds
Misplace box
Hard to open
Remove medication
Incorrect dosage
Positive difference
Patients taking medication regularly
Family/caregiver peace of mind
Better health outcomes for the patient
Innovation
Fixing problems of a pre-existing product to suit a gap in the market
Impact
Personal
Correct medical treatment
Community
Alleviates responsibility of family and friends
Economic
Making it cheaper
Target market
Those who regularly forget to take medication
Dementia patients