My audience will be the Powys and possibly the Welsh government. This is because they are directly responsible for the funding that our school recieves, and only they can truly change the situation, even though they have failed to do so and take action in the past.

MEMBERS OF GOVERNMENT - STRENGTHS: this audience can easily influence funding and the future of Crickhowell High School, and they are also easy to write to/contact. They often take suggestions off the public, too. WEAKNESSES: the government may not be willing to make changes to the funding for reasons that could be out of my control, making my letter pointless. OPPORTUNITIES: the opportunities presented with this audience includes the opportunity to actually change funding for our school, and possibly take on our advice to other schools to increase funding for them too, which further achieves the quality education goal. THREATS: one threat with this audience is that it could be ignored by those in the government, as they most likely receive many letters every day. In order to combat this, I will aim to make my letter as persuasive as possible to convince the government to take action.

TEACHERS - STRENGTHS: teachers are also interested in getting more equal funding for our school, so they should gladly support me and may even push my letter on to more senior members of staff/schools/educational organisations, who can influence the future of funding for our school. WEAKNESSES: some teachers may not have time to help me implement my ideas, or they may not support my propositions for whatever reasons. This could greatly put my project at risk. OPPORTUNITIES: the opportunities associated with this audience include pushing our message on to more senior members of staff and government. However, if I were to just send this letter straight to the government, it would avoid the hastle of getting it to them via teachers, making my presentation more efficient and effective. THREATS: the threats of presenting to this audience includes the possibility of the teachers not being able to actually take any further action for getting better funding. This is why I want to send my letter straight to the government instead, as previously mentioned.

STUDENTS - STRENGTHS: The choices that the government make with allocating funding to our school directly impact the students here, and their ability to achieve high grades in their subjects. Therefore, theoretically, they should care the most about the funding their school receives, so they should show a lot of interest in it. WEAKNESSES: Despite this, a letter would probably not be the best way to inform students on this matter. I would probably have to do some kind of presentation to a few year groups at a time instead, which would take a lot more time and could potentially be inefficient. OPPORTUNITIES: the opportunities that are presented in this audience include strength in numbers - this is because the government would be more likely to listen if a large group of students demanded equal funding for a school, rather than just me or a few teachers. THREATS: the threats from informing this audience include the students not being interested in funding, as some of them may not even enjoy coming to school in the first place. Therefore, they might not take anything in, so my presentation or letter would be useless.

Powys govenors/Members of the Senedd/other Welsh government officials.

UK gov 2018, Education Policy:* "Improvements in public financial management and taxation will be vital to ensuring adequate domestic resources for education, setting education systems on a sustainable footing. Where there is no national leadership to turn things around, we will look beyond stagnant public sectors, instead promoting improved transparency, accountability and coalitions seeking better education and investing through alternative channels which deliver for poor and marginalised children".

Here is a list of all the facts and statistics I have gathered from the sources in my research review.

Statista.com: average salary for a university graduate (UK):* "University graduates in England had an average annual salary of 38,500 British pounds a year in 2022, 11,500 pounds higher than the average salary for non-graduates. People with postgraduate degrees earned an even higher average salary at 45,000 pounds, a difference of 6,500 pounds when compared with those with only undergraduate degrees".

In order to be persuasive, I also need to make my letter succinct, straight to the point and easy to read. I will achieve this by reviewing what I've written, and showing it to my peers, to see if they can easily read it, and also whether or not they find it persuasive and informative. I will action the feedback and criticisms they give me to improve my letter, and I will repeat this process multiple times to ensure that the letter is the best it can possibly be.

I will also include facts and statistics from sources gathered in my research review, that relate to the UN goal of quality education.

I have chosen to use these sources/facts because they are highly persuasive, valid and are relevant to my letter's goal/aim. These are the main facts I could find from my Task 1a Research Review that were relevant to this presentation.

Powys school budgets and finance 2022-2023: Crickhowell High School only receives £4270 of the budget share for their school from 2022-23, whereas Ysgol Calon Cymru receives £5397.