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ZENDAYA - Coggle Diagram

- - - - Analysis: typography is bold and capitalized to stand out that she is a brand herself. Proxemics: There is superimposition of the hero image covering part of her name to imply her success and well known identity.
      - It is clear that her websites purpose was to attract and engage agents and other industry based people to market herself to media. This could suggest that a reason the website was taken down in 2023 was due to her high popularity or success of her instagram. The changing cinvergence of digital media is emerging much more over social media where brands will often advertize over social media than their websites
  - - - However, Zendaya's posts are purely advertising for brands and all glamorous images displaying her beauty. Considering the information that she runs her platforms herself, her values are not expressed across any of her 'self-managed' sites where she could leave the biggest impression due to her vast following.
      - The captions on her posts often do not reflect anything of herself or her character (eg. louisvouitton), and leave no moral or impression on her audience. Her outspoken, powerful, moral personality is only seen through public impressions (on red carpets), or through others impressions. This could suggest audiences should wonder if her values reflect her true beliefs or if they are an extension of herself as a public figure, to market herself in a better, popular light
      - Young female celebrities have a lack of control over their social media prescience and