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Maskot Kampanye Secondate - Coggle Diagram
Maskot Kampanye Secondate
Kampanye Sea the Future
Sea
Ocean
Water
blue
deep blue
soft blue
shining
star
refelctive
wave
bubbles
holographic
white
clean
Beach
Sand
particles
sand castle
Beach clean ups
plastic waste
plastic bag
bottles
plastic
can
trash bag
trash picker
wearing gloves
dirty
hot
red
sunscreen
sunset
orange
yellow
warm
sunrise
outfit
hat
cap
bucket hat
sunglasses
sandals
hair up
Future
futuristic
holographic
chrome color
silver
purple
space
space buns
modern
clean
simple
smart
brain
glasses
sustainable
green
natural
technology
computer
digital
robots
iron
screwed joints
Secondate
Definition
second date/ kencan kedua
nyaman/comfortable
soft
easy going
gentle
warm
laidback/santai
true self
confident
unique
confidence
bold
vibrant
bright
smile
color
positive
optimistic
joyful
fearless
love
charming
sweet
cute
innocent
heart
pink
kind
cupid
bow and arrow
Characteristics
color
nude
cream
light
red
maroon
purple
visual
feminine
clean
natural
apa adanya
brand
produk
make up
lip tint
lip gloss
eyeshadow
eyebrow pencil
concealer
powder
feminine
beauty
make up
pretty
women
color
pink
gold
Target
geografis
kota
DKI Jakarta
provinsi
Jakarta
demografis
usia
18-30 tahun
generasi
Gen Z - Millenials
jenis kelamin
perempuan
tingkat pendidikan
SMA, S1
pekerjaan
make up artist, beauty influencer, mahasiswa, karyawan
penghasilan
SES A-B
status pernikahan
menikah & belum
bahasa
Inggris
psikografis
attitude
peduli estetika
peduli dengan kecantikan diri
peduli lingkungan
lifestyle
memilih produk yang ramah lingkungan
behavioural
tingkat pengguna
medium users
tipe loyalitas
nonusers, first timers, loyal users