GUIDE TO BLOWING UP!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

BRAINStorm:

PROCESS:

When something doesn't work:

  • Rinse and repeat
  • Recreating certain videos might make you flop.
  • Going viral makes you breakdown and spark new viral videos.

Assessing?

  • Why did they do so well?
  • What worked in the video?
  • What are the visuals?
  • What is the sound?
  • What is the text?

Steps:

  • Make a Viral Reel folder of ALL the viral videos about your product/service.
  • Look at amazon reviews or other reviews for service.
  • Create a google doc of your Reel ideas.
  • Make 15 ideas and execute.

Steps to reproduce:

  • Hook: very catching
  • Visuals: eye catching with colors.
  • Sound: asmr
  • Progression: mysterious as to what will happen at the end
  • Text builds curiosity.
  • Ending clip contains the product being used personally..

Recreation:

  • Does my video quality match the viral video that I'm copying?
    (lighting and angles)
  • Your own twist with viral sound.
  • Hit the adult audience.

Taking Advantage of Virality:

  • Flood section of reply videos. Repost and make reply videos.
  • 4 types of reply: CTA Reply, Answer comments/objections. Any comment that you think is interesting enough.
    (really important. Choose the right comments: sparks curiosity and discussion. Use BANG hooks for reply videos: "how to stop yourself from drowning" when making a crunch cup video).
  • Pin the right 3 videos to your profile. Choose wisely.
  • Get the same reaction, but in a different way.

SUCCESS:

Rinse & Repeat:

  • Build curiosity
  • Repeat your viral video but spark a reaction in a different way.
  • Know the main reason behind WHY someone wants to buy it.