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REBRAND - Logo - Coggle Diagram
REBRAND - Logo
AESTHETIC - Socials, website, aftercare etc
Clean
Simple
Recognisable
Easy to read
Easy to look at
Lime green as "grab" colour, not used more then once or twice a post
colour pops but not OTT
NO CLUTTER
Neutral background colour maybe off-white?
Sophisticated
Look & feel expensive
Fonts
Unique, I want people to see it and think wow that's different
Neat
Simple meaning only a few "abstract" changes but enough to be different to other salons
Classy/luxurious
Logo - PBS main focus, Slightly bolder
PERTH BROW STUDIO under PBS, letters more spaced, square/sharply finished letters rather then round
Fine/Danity but readable
Colour inspiration
canva grabs, professional might be able to gain more accuracy
Main colour inspiration
Branding shoot outfit inspo
What I want out of this rebrand
To stand out
A more professional finish
Tidy and consistent branding
to create a "personality" for the business
What clientelle do I want to attract?
Serious about their self care routines
People looking for a neat/well put together apperance
people who want consistence and knowledge
Business/ smart casual vibes
simplicity & easy whilst maintaining high standards
clients open to growth
Physical products
Main Logo
Smaller logo for branding on photos, products etc
Instagram story backgrounds/templates
Branding template - fonts, colour keys to make my creation moving forward easy and consistent
Business cards? maybe I can do these later on
Accounts I have used for inspiration
fadebrowstylist
Logo is fun but still so classy and simple
Informational posts are never hard to read especially from a glance
Always perfectly matching/grid always flows
Different
elliedunnecollective
COLOUR
Simple but effective
although use of bright colours never tacky - #1 goal
easily identified
never cluttered
consistent, airy layouts
unique
top account layout wise
shaep
Uses colour - Green - in both digital and decor branding
Clean, crisp finish
Luxury
Looks & feels expensive
Easily idenitfied
Stands out
Second fave/second most inspirational
illusionluxe
Uniform
CONSISTENT
Although similar colour schemes layout etc there is always a point of difference in her informational and normal pictures but I am unsure what
Easy to read, never cluttered
bambiib
Use of colours
although colourful still professional
Uniform
Consistent
Fun finish but want something a little softer catering to a more "boss bitch" vibe
Know its them as soon as the post pops up without seeing their names
Easily identified
Layout - Main Logo
P B S as main focus
PERTH BROW STUDIO smaller writing under neath
used for main signature, business cards, head of website, main logo on sponsorship etc, Merch (bottles, hats, jumpers, work shirts)
Easy to read and stand out
Canva link for better quality pictures)
