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Niche - Coggle Diagram
Niche
Cleaning
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Heavy electrics don't seem to exist well on ALiExpress or bigger brands do it better such as RoboRock, Nespresso etc
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Beauty
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Teeth whitening
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Cons
HiSmile, lots of competitors
IPL
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For Men?
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Upsells: razors, trimmers, cooling gel, post laser cream, moisturiser
Avatar: male 20-35 years old. Exercises and takes care of his body. Doesn't like the girly laser clinics which are very expensive.
Tried hair removal cream before. Nothing ever works. Shaving creates stubble and is prickly.
Possible male influences include bodybuilders, famous actors such as the rock,
This product will allow them to groom in private without feeling self concious. They'll feel confident taking their shirt off and pants off.
They likely don't have kids or if they do, they're under 5 yrs