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Factors that could influence my purchasing decision. - Coggle Diagram
Factors that could influence my purchasing decision.
ECONOMIC REASONS
I may choose a pair of shoes because they fit in with the desired amount of money that I would like to spend.
As an informed consumer, after comparing prices from different places, I can choose the cheapest one.
PERSONAL PREFERENCE
PEER PRESURE
PYCOLOGICAL REASON
Things like colour and style come down to my preference.
My friends and peers influence the purchasing decisions I make. For example the brand.
In my head, I tell myself that if I don't have these shoes I won't fit in. This then pressures me to get the shoes and fit in.