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Annual Plan - Coggle Diagram

- - - - AVEVA World
      - AVEVA Ignite
      - ADIPEC
  - - - Content Strategy
        
        LinkedIn
        
        Educational
        
        Videos
        
        Articles
        
        Posts
        
        Promotional
        
        Case Studies
        
        Services Provided
        
        Occasional
        
        Culture
        
        Instagram and Fb
        
        Culture
        
        Educational
        
        Occasional
        
        Newsletters
    - - Ad Campaigns
        
        Awareness
        
        Consideration
        
        Conversion
        
        KPI
        
        Lead Generation (technical)
        
        1 more item...
        
        KPI
        
        engagement , lead generation (general content)
        
        ROI Criteria
        
        KPI
        
        increase engagement, reach and followers