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Echo Branding Strcucture - Coggle Diagram
Echo Branding Strcucture
Phase 1: Visual Inspiration
Visual Research
Brainstorming
Compile your inspiration into a mood board. Use tools like Pinterest or physical boards with printed images.
Include images that represent the desired mood, style, and visual elements for the promotion.
Gather inspiration from various sources, such as design websites, social media, magazines, and competitors' promotions.
Look for design elements, color schemes, typography, and layouts that resonate with the project goals.
Phase 2: Conceptualisation
Concept Sketches
Social media
Sketch a social media post with a clean and eye-catching design. Use a combination of images and text to convey the promotion's message succinctly.
Website
Stationary
Podcast
Billboard
Merchandise
Sketch the design for promotional merchandise, such as T-shirts or tote bags. Integrate the promotion's theme or logo into the design.
A large image of the featured product with a catchy tagline.
Create a series of panels for the main content, each representing a key point or topic.
A central illustration or pattern that represents the overarching theme. Choose a theme that resonates with the notebook's purpose, such as creativity, productivity, travel, or nature.
Create a sketch of a website that showcases the promotion. Include a captivating image or graphic, a concise headline, and a button for users to learn more or take action.
Phase 3: Refinement of Concepts
Script Writing
Storyboarding
Mock Up Possibilities