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RO93 - Coggle Diagram

- - - - No loss in contents
    - - Lose some content
- - - - Type of product
      - Purpose
      - Target audience
        
        Segmentation
        
        Age
        
        Gender
        
        Occupation
        
        Income
        
        Education
        
        Location
        
        Interests
        
        Lifestyle
      - Client ethos (vision)
      - Content
      - Theme
      - Genre
      - Timescale
      - Style
      - Briefs & specification
- - - - Specific to type of media created
        
        Lighting
        
        Camera movement
        
        Mise en scene
        
        Transitions
        
        Sound
    - - Culture & experience
        
        Acting
        
        Colour
        
        Print products
        
        Set design
        
        props
    - - Text & dialogue in script
    - - Film scores
      - Sound effects