Please enable JavaScript.
Coggle requires JavaScript to display documents.
VPC framework & Business Model Canvas, Profit :star:, Make customers…
VPC framework & Business Model Canvas
business model cavas
Cost Structure
Knowing the money you spend to run the business model.
Revenue Streams
Describing how your business makes money from customers, including prices setting.
Key Resources
Figuring out what things you need to make and deliver value.
Key Partnership
Discovering external partners who help your business use its resources and skills better..
Key Activities
Creating a list of essential tasks to run the business and deliver on your promises.
Customer Relationships
Outlining the type of relationships you establish with your customers.
Customer Segments
Identifying the different groups of people or organizations for whom you're creating value.
Channels
Describe the methods by which you interact with customers and deliver value.
0000005Va0position
Each customer group finds valuable.
Primary Activity
Raw materials
Intermediate goods / components
Final assembly/ manufacturing
Maeketing& Sales
Customer service
4P
Price
Purchase in bulk. Sell in retail
Product
Selling own product
Place
Choosing a place near campus or companies
Promotion
Offer Giveaway
Framework
Value
MWP
Cost
Firm's Cost
Price
EVC
STP
Segmentation
Geographic segementation
Lifestyle, hobbies, activities, opinions
Behavior segementation
habit ,what they buy ,what they browse
demographic segementation
country, region, state
Positioning
Symbolic positioning
enhance the self-image
Functional positioning
solve customer's problem
Experiential positioning
connect your emotion in product
Targeting
Profitability
market--entry barries
customer group
Value Appropriation
Monopoly :
Oligopoly
Support activites
Information Systems
Operations Management
Research and Development
General Management
Finance, Accounting
Human Resources
Profit :star:
Cost Down, Value Up Than Price Up,
P-C
Make customers come to their stores
Makeing revenues from spread
Exclusive merchandise
Choosing target customers