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ModuFy - Business Model Canvas, Concept Test, Archived Notes, What's a…

- - - - No need for the company to help fixing it.
      - Get the updated components while using the same phone.
      - This is done by just swapping modules, and buying what you need.
- - - - A person who prefers to keep one phone for a long time to avoid transferring files frequently.
      - Modular phones could potentially be attractive to data hoarders for a few reasons:
        
        Storage Flexibility: Modular phones, like Google’s Project Ara, allow users to customize their devices with different modules. This means a user could opt for a larger storage module if they tend to accumulate a lot of data.
        
        Longevity: One of the key selling points of modular phones is their longevity. Instead of replacing the entire phone when one part becomes obsolete or breaks, you simply replace that module. This could appeal to data hoarders who prefer to keep their data in one place over a long period of time.
        
        Data Management: With the ability to add modules dedicated to specific functions, data hoarders could potentially use these to better manage and organize their data. For example, a module could be used solely for photos, another for documents, etc.
    - - A person who likes to tinker with technology.
    - - A person wants a cost-effective solution where he can replace only the broken or outdated parts instead of the whole phone.
  - - - An environmentally friendly person wants to own a phone for communication and web browsing purposes so he tries to look for a phone that produces the least E-Waste.
- - - - Youtube
      - Twitter
      - Instagram
      - Facebook
      - Reddit
- - - - The people can be able to do self service and if they need additional help, they can ask our AI to help them answer their problem.
    - - Ask customer support from the official team.
- - - - Previous Key Partners of Google's Project Ara
        
        Motorola Mobility
        
        Capabiltiies
        
        Tech expertise in Modular Component creation.
        
        Why Motorola Mobility?
        
        Ex-Partner of Google during Project Ara, has Experience in creating modular phone components
        
        Toshiba
        
        Why?
        
        They developed three different processors for the project, which were used in both the phone and the individual modules for Project Ara.
        
        They are a major microchip supplier of Project Ara smartphone.
        
        Capabiltiies
        
        Tech expertise and resources in creating microchips for phones and modules.
      - Cherry Mobile
        
        Capabilities
        
        Infrastructure for testing the phone's capabilities.
        
        Phone camera hardware & software testing
        
        Camera Lab
        
        Strong partnerships with most trusted tech leaders.
        
        Market Presence
    - - Previous Key Partners of Fairphone
        
        Seymourpowell
        
        Why?
        
        They can hep me in giving me ideas on how to make the ModuFy look and work better.
        
        The london design company that helped in the design process of the Fairphone 2 (the first commercially successful modular phone).
    - - Kick Starters
      - Venture Capitalists
- - - - They are mostly active in Reddit where they talk to fellow tech people.
        
        I would try to survey them about what's their thoughts about modular phones. If they're interested, I could advertise them about this modular phone that I've been working on.
    - - To interact with data hoarders, introduce them to ModuFy, the modular phone and how you can be able to hot-swap storage modules while the phone is turned on. Being able to have a storage module just for one specific purpose. Example, 50 GB of storage module just for photos and 50 GB storage module just for documents. And the Data Hoarder doesn't have to worry about managing the files manually in their file system explorers.
      - In Reddit, there's a subreddit called r/DataHoarders where it's a group full of people who have the same way of thinking, which is deleting data is bad because it may contain important info.
  - - - Probably within Metro Manila since they're the people who are more open-minded with technology.
        
        Makati
        
        Cebu
        
        Manila
- - - - Manufacturing the Products with the help of Partners
        
        What to Manufacture?
        
        Frame
        
        This will include using breadboards for the endoskeleton to have connection to the modules.
        
        Sample Modules that can be used with the frame.
        
        Why Manufacturing?
        
        Physical Display: So that we can have a physical product to display, so we need to create the product to show to our potential customers.
        
        Our company plans to create just the base model of the phone so that's where all the companies will base the modules on, and also provide some modules for it as a starting point just for a demo.
      - Marketing and Promotion using the manufactured product.
        
        Why Market?
        
        The reason that Google's Project Ara didn't sell was because it was such a unique idea, the mass market isn't ready for a modular phone and preferred a typical sleek and slim phone.
        
        How?
        
        We will be using various popular channels
        
        Social Media Platforms
        
        YouTube
        
        Instagram
        
        Twitter
        
        With this, we can also get continuous feed back and criticism.
        
        Blog Site
        
        To document the project and display the project's road map to keep customers and eager investors updated.
    - - Think and Research more on the product.
        
        How?
        
        Conduct further R&D to define technical specifications.
        
        We've been doing that for the past 5 weeks!
        
        Establish a dedicated R&D team to test the feasibility and functionality of your modular design.
        
        Michael Jacob
        
        Investigate the latest advancements in modular technology that could be integrated into ModuFy.
        
        Why?
        
        Also, to have something to show at potential customers.
        
        This is useful so that we can get background info about the technology of modular phones and the strategies of previous companies creating modular phones. We will also study the tech background of Google's Project Ara.
      - Let's ask people if they like the idea (Market Research)
        
        Conduct research such as surveys to understand the target audience, market demand, pricing strategies, and the competitive landscape.
        
        If there are potential customers, we can proceed with finding potential company partners.
    - - Finding Key Partners.
        
        Which partners are we identifying?
        
        Distribution channels
        
        Manufacturers
        
        Microchip Manufacturers
        
        Module Designers
        
        Software Developers
        
        How?
        
        Show them our business plan and our product's documentation and see if they like it.
        
        Explain to them the purpose of this project and how it can benefit society.
        
        Why?
        
        To help us manufacture the phone such as the endoskeleton/frame and the needed modules for the demo product.
        
        They can provide us the necessary resources.
        
        Tech Expertise
        
        Capital
        
        Technology & Equipment
    - - Finding potential investors to fund the project.
        
        Set up Kick Starters and ask for capital or grants from Venture Capitals
        
        Getting Capital
    - - Front end
      - Back end
- - - - Human Resources
        
        Computer scientists.
        
        Manufacturers
        
        Microchip manufacturers
        
        Modules manufacturers
        
        Marketing People
        
        Software Programmers
        
        Market Analysts
        
        Module Designers
      - Physical
        
        Funding for project (Capital).
        
        Microchips for phones
        
        Modules for the Endoskeleton
        
        Factory
        
        The Endoskeleton
        
        Documentation about the ModuFy project
        
        Distribution Channels