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STRATEGIC BRAINSTORMING
Leaders On Purpose, Marketing Funnel for Online…
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COP28 - Nov, 30 - Dec 12, 2023
Dubai
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WEF - Jan, 16 - 20 January 2024
Davos
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OBJECTIVE:
Productize and scale our events
Strenghten awareness about our brand
Create a seamless engagement experience around reseaerch, cross-promotion & cross-sales courses
BUYER:
PR Agencies (BCW)
Marketing Budget and Partnership Offers of MNC and Corporates (Standard Chartered, Equity Group)
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PRODUCTS:
Stakeholder Engagement Partnership
Sponsorship
CEO Roundtables/ Other Focused Sessions
Tickets
Courses (Cross-sell)
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Potential clients:
BCW, Standard Chartered, Equity Group Holdings, Octopus Energy, Lawrence
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Capital on Purpose, Transition on Purpose, Africa on Purpose
Capital on Purpose, Transition on Purpose, Africa on Purpose
All + Capital on Purpose, Transition on Purpose, Africa on Purpose
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- Gather MNC CEOs of LOP CEO Study, share inisghts and input for the agenda of the purpose-driven private sector to be discussed at the LOP CEO Summit (London or NYC)
- Negotiating the Purpose-first economy from the perspectie of Capital, Africa and Transition. Cross-sectoral meeting, purpose-driven private sector, relevant actors , solutions
- Purpose First Economy Economy Letter second round?
- Purpose First Economy Economy Letter second round?
- Purpose First Economy Economy Letter second round?
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PURPOSE: Preparing the private sector on how to transform the business models of the future through Economic Diplomacy
Leverage of LOP: Economic diplomacy, how to, transition, changing and aligning economic incentives
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Keep engaged, Keep inspired, feel valued, feel part of an incredible community, movement guide to products/ call to action
Keep engaged or get enageged, Keep inspired, feel valued, feel part of an incredible community, movement guide to products/ call to action
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Enable them to share on social, (social) enable to buy products (event, tickets, courses), invite them to go deeper in podcast, promotion in newsletter
- Send a Feedback form
- Send a Measure the Impact Survey
- Invite as Podcast speaker and provide cross-promotion media kit for socials
- Collaborate as partners on future events
join te waitlist for upcoming events, upcoming courses
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Public LOP events (see above)
Internal stakeholder engagement strategy hire LOP
Hire LOP for team debrief
Courses participate
Speak Podcast/ speaker series
course team packages
if you join course, you can join a LOP event for free
CEO level Roundtables
Enable them to share on social, (social) enable to buy products (event, tickets, courses), invite them to go deeper, connect for advise with the LOP team
- Weekly Positive News Podcast with Industry Goals
- Showcasing the most impactful organizations and our partners
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Content/ 5 key takeaways
Your valuable perspective, Feedback
offer a team debrief
how to stay engaged
call to action
waitlists
Content 5 key take aways
Are you interested to learn about trends and outcomes (webinar, one hour follow up)
how to get/ stay engaged
call to action
waitlists