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Creative iMedia: Topic 2 - Coggle Diagram
Creative iMedia: Topic 2
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Media Codes
Technical codes:
How equipment is used: camera shots, lighting, editing.
Symbolic codes:
The environment, setting the scene, body language, facial expressions, musical genre.
Written codes:
How text is written, printed or spoken: text, font, size, position.
Client Requirements
Tone: is it formal/ informal, what type of langage used.
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Genre: eg. horror, fantasy.
Style of audio: sound effects, music, narration.
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Style of visual: house style, graphics used.
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Research Methods
Primary source: obtaining information first hand, directly from an original source.
Secondary source: second hand, not directly from the original source. May not be accurate.
Information
Qualitive: thoughts, ideas, feelings.
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