Please enable JavaScript.
Coggle requires JavaScript to display documents.
:fire: Creative iMedia - Topic 2: Factors Influencing Product Design :fire…
:fire: Creative iMedia - Topic 2: Factors Influencing Product Design :fire:
Style, Content & Layout
Advertise/Promote
Sell a product or service to viewers, readers or listeners
Advertising banners are one example of media advertisement
Entertain
Films & Podcasts
Video Games
Comics & E-Books
Influence
Encourage People To Follow Movements
Campaign Posters & Videos
Inform
Leaflet & Maps
Give instructions & Information
Educate
Teach skills or new knowledge
Show how to carry out tasks
Media Codes
Written Code
Environment/Scene setting
Symbolic Code
Environment/Scene setting
Actor’s body language/facial expressions
Technical Codes
Audio Techniques Like Microphone type and positioning
Camera Techniques Like Shot And Angle
Video Editing And Animation Techniques Like Jump cuts Or Fade Outs
Audience demographics
& segmentation
Demographics: Study of target audience characteristics
Segmentation: Splitting target audience into different categories
Stereotypes: An assumption made about people who are part of a particular group.
Occupation: Types of jobs that the audience may have
Education: Education level, this will affect the content of your product
Age: Normally split into age range, 11-16, 20-30.
Gender: Male/female
Location: Product linked to a local attraction