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Authentics series + spinner BT - Coggle Diagram
Authentics series + spinner BT
emotional
70's vibe
https://pin.it/6LsfyQh
https://pin.it/3JqHvdz
home decoration vibe
record studio room
silk sonic bruno mars inspiration
record collector
https://pin.it/6k2cR4T
https://pin.it/Qk5DfZd
JBL history more than 75 yrs
classic reimagine
very cozy and warm
persona
vintage lover - vinyl collector
retro lover
audio classic lover
Hifi Lover
home decoration lover
age - 25 - 55
sex 70% m
30% f
music streaming lover, dolby atmos (authentics 500)
not for mass market
Jazz lover
POS
table fix from dealer
(need pop or decoration)
(need backdrop as Authentics zone)
authentic table seperately
product showcase size s
booth product show case size m
booth product showcase size L
music playlist for Authentics
vinyl deocration
vinyl for play at spinner
customer engagement activities
monthly plan for awareness
monthly plan for conversion sale
quarterly plan at POS
Launching event
big NPI launch
activities with dealer
kol and koc and social media
review
bloggers
PR news
co branding activities
brands
banks partnership
privilege
dealer membership program
Promotions
during launch
after launch
AD (Paid media)