Family Airbnb Attracting New Clients Amongst Increasingly Competitive Space
Political
Economic
Social
Technological
Environmental
Legal
Florida Housing Laws
Tax Rate in Kissimmee Affecting Cost
Housing Crisis
Effect on Florida Economy
Desirability To Stay In Kissimmee
Social Acceptance of Travel Sharing
Increased Security
Rentals Positive Impacted Green Movement
Legal Challenges of Operating AirBnb Property
"Airbnb Effect"
Slowly Increases Value Of An Area similar to gentrification (Barker, 2022)
Worst in popular cities (Barker, 2022)
Encourages Landlords to Shift from long term to short term rentals (Barker, 2022)
Positive correlation found between increase in listings and housing prices/rents (Barker, 2022)
88% of hosts worldwide incorporate green practices into hosting (Airbnb, 2019)
Airbnb facing constant legal battles
Been engaged in at least 11 legal battles with US states and/or cities since 2008 (Barker, 2022)
Numerous countries and cities pushing back against Airbnb due to impacts felt on local communities and housing costs (Barker, 2022)
No "Airbnb Effect"
Cite rising interest rates and lack of housing supply as source (Molla, 2023)
Need construction of new housing to help sort out the problem (Molla, 2023)
Increase in housing prices/rental rates due to short term rentals (Hodges, 2023)
23% of the annual rent increase in the Miami-Fort Lauderdale-West Palm Beach area correlated with Airbnb growth (Hodges, 2023)
Counties in Sarasota and Manatee area experienced 200% increase in homeless population due to short term rental boom (Hodges, 2023)
Vacation home rentals responsible for $27 billion dollar economic surge (Vernon-Devlin, 2020)
Renters staying longer and spend on average $1,000 per person (Vernon-Devlin, 2020)
$16.6 billion in direct spending and $10.8 billion indirect spending (Vernon-Devlin, 2020)
Direct spending supports around 115,000 jobs (one new job per $144,181 spent) (Vernon-Devlin, 2020)
Legislature restricted ways cities and counties can regulate short term rentals(Hodges, 2023)
2011: Banned cities from endorsing new vacation rental rules (Hodges, 2023)
2014: Lawmakers revised to allow regulation as long as not outright banned or limited in frequency and duration (Hodges, 2023)
(2023) Florida Senate passed SB 714 to give local government new tools to regulate short term rentals (Perry, 2023)
Grants local governments authority to charge no more than $150 to process an individual registration application or $200 for a collective registration (Perry, 2023)
Local governments can limit occupancy for rentals if also imposed on residential homes as well (Perry, 2023)
Florida has six percent sales tax on rental properties (Perry, 2023)
Local counties can apply additional local option transient rental taxes (Perry, 2023)
Taken out by short term rental companies in most counties (Perry, 2023)
Encouraging the use of green cleaning products (Airbnb, 2019)
Providing recycling or composting (Airbnb, 2019)
Encouraging guests to use public transportation (Airbnb, 2019)
Installation of solar panels for properties (Airbnb, 2019)
Encourage hosts to use greener methods
(2017) Two thirds of Airbnb guests surveyed state environmental benefits of home sharing were important in their choice to stay at short term rentals (Airbnb, 2019)
2022 Airbnb Pary Ban
Utilizing AI technology to weed out "high risk" guests (Korn, 2022)
Analyzes previous reviews, length of membership, duration of the stay and when the rental is occurring (weekend vs weekday) (Korn, 2022)
Helps and hinders consumer experience
Can be viewed as invasive or "hard to use" (Mare & Kohno, 2020)
Provides more sense of security with both client and homeowner (Mare & Kohno, 2020)
Boom in demand for Florida short term rentals
339% increase in searches for vacation rentals in Q2 of 2022 (Hodges, 2023)
Kissimmee provides great affordable access to Orlando area (Hodges, 2023)
Continued year over year growth
(2023) 150 million worldwide users that have booked over 1 billion stays (Rizzardini, Woodward, & Christoffersen, 2023)
31% increase in overnight stays from 2021-2022 (Rizzardini, Woodward, & Christoffersen, 2023)
25-44yr olds make up 59% of platform (Rizzardini, Woodward, & Christoffersen, 2023)