Please enable JavaScript.

Coggle requires JavaScript to display documents.

Lean Start-Up - Coggle Diagram

- - - - Organization
        
        Financial Reporting
        
        Failure
        
        Speed
        
        Lean
        
        rapid
        
        1 more item...
        
        Traditional
        
        measured
        
        1 more item...
        
        Lean
        
        expected
        
        fix by iterating on ideas and pivoting away from ones that don't work
        
        Traditional
        
        exception
        
        fix by firing executives
        
        Lean
        
        metrics that matter
        
        customer acquisition cost, lifetime customer value, churn, viralness
        
        Traditional
        
        accounting
        
        income statement, balance sheet, cash flow sheet
        
        Lean
        
        customer and agile dev teams
        
        hire for learning, nimbleness, and speed
        
        Traditional
        
        department by function
        
        hire for experience and ability to execute
      - Lean
        
        agile development
        
        build product iteratively and incrementally
      - Traditional
        
        agile or waterfall development
        
        build the product iteratively, or fully specify product before building
    - - customer development
        
        get out of the office and test hypothesis
    - - product management
        
        prepare offering for market following linear, step by step plan
  - - - hypothesis driven
  - - - implementation driven
- - - - Product is refined enough to sell
      - Using proven hypotheses builds demand by ramping up marketing and sales
    - - Transitions from start-up mode with a customer development team searching for answers to functional departments executing its model
  - - - Translate ideas into business model hypothesis
      - Test assumptions about customer needs
      - Create minimum viable product (MVP)
    - - Continue to test all other hypothesis
      - Try to validate customer interest through early orders or usage
      - If no interest, PIVOT
- - - - requirements
        
        analysis and design
        
        implementation
        
        evaluation
        
        deployment
        
        revised minimum viable product
        
        1 more item...