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NEGOTIATION :unlock:, ZOPA
1,725,000€ - 1,875,000€ - Coggle Diagram
NEGOTIATION :unlock:
MAIN VARIABLE
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ASPIRATION POINT
License agreement that generates a profit margin of 25% for SAP SE. At the same time, seek to provide exceptional value to Vodafone in terms of efficiency and performance improvements.
RESERVATION POINT
Maintain a profit margin of 15% in the license agreement. This will represent the minimum level of profitability that is considered acceptable in SAP SE.
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POSITIVE BATNA
A strategic partnership could be explored with another leading company in the telecommunications or technology sector. This partnership could involve the implementation of solutions similar to those offered to Vodafone in another company that is willing to pay a price closer to the aspiration of SAP SE. In addition, we may offer collaboration terms, such as data sharing or research and development cooperation, that would add additional value to the partnership.
This would allow SAP to diversify its client base and find new growth opportunities in case negotiations with Vodafone fail to reach an agreement within ZOPA.
ZOPA
1,725,000€ - 1,875,000€
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