TAKATA AIRBAG ISSUES

-TAKATA was a Japanese automotive parts company
-Founded by Takezo Takada
-Started to produce lifeline for parachute before focusing on seatbelts and others car parts.
-2017, filed for bankruptcy and successor is Joyson safety system.

INTRODUCTION

Agencies

NHTSA

DOT

AUTOMAKERS

TAKATA CORPORATION

GOVERNMENT AGENCIES

MAIN ISSUES

FAULTY OF AIRBAG SYSTEM

DUE TO MEXICAN SUBSIDIARY MISHANDLED MANUFACTURE OF EXPLOSIVE PROPELLANTS

PROBLEM OCCURED

RECALLS OF PRODUCT (REGARD AS LARGEST RECALL IN HISTORY)

LAWSUITS

DEATHS AND INJURIES ACCIDENT

LOSS TRUST OF CUSTOMERS

TARNISH REPUTATION

RECOMMENDATIONS

STRENGTHENING THE QUALITY CHECK AND STANDARD OPERATING PROCEDURE OF EACH PRODUCTS

INTRODUCE TEAM SPECIFICALLY CHECK THE SYSTEM THOROUGHLY

INVEST IN R&D AND UTILIZE PROVEN TECHNOLOGY

RESPONSE TO CUSTOMERS FAITHFULLY

CONTINUOUS MONITORING FROM ALL AGENCY INVOLVED TO IDENTIFY PROBLEM AND ISSUES BEFORE THEY ESCALATE

image