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Motion Graphic - Coggle Diagram
Motion Graphic
function
communicates product design
advertises wearable
educates potential consumers
more engagement with the event/brand
aesthetics
matches aesthetics of the wearable product
bright LED lighting and neon colours
brings attention and desire for the showcased product
cohesive with the brand and other advertisments
materials
technologies
adobe illustraor
adobe premier pro
cap cut
imovie
photos and film clips
text and fonts
transitions
client/consumer
all ages and communities
concert and festival go'ers
event fans
gen z
cost
social media advertising
low production costs - preowned software
size
adjustable dimensions and video lengths for various advertisements and formatting
high quality visuals even at a large scale
captivating to a wide audience
safety
original ideas, visuals and audio - no copyright risks
suitable for all ages and communities
promotes safer phone use at events
environment
adaptable to various forms of presentation
use of technology = limited physical waste + pollution
suitable for online audiences
