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To what extent does Tim Cook’s leadership style as CEO at Apple Inc. from…

- - - - l an outline of the owners and their background and experience
      - l an overview of the business idea and its products
      - l an analysis of market conditions and the positioning of the business and its products within
      - the market
      - l an outline of how the business is to be promoted
      - l an estimate of the sales of the business
      - l a financial section which would include a cash-flow forecast, a profit forecast and a statement
      - of what the business owns and owes
      - l details of the human resource requirements of the business.
  - - - cultures appear to differ, including: l individualism vs collectivism
      - l power distance
      - l short-termism vs long-termism
      - l masculinity vs femininity
      - l indulgence vs restraint
      - l uncertainty avoidance.
- - - - Rationale for study
        
        Research question deconstruction
      - Tim Cook
    - - Identify leadership style
        
        Leadership + Employee outcomes
      - APPLE'S LEADERSHIP APPROACH
        
        SECONDARY- Interviews with apple employees
        
        Videos of employees
        
        Analysis of secondary data
        
        RESULTS & FINDINGS
        
        Employee Perception of Leadership Styles
        
        Impact of Leadership Styles on Employee Motivation
        
        Comparison of Leadership Styles' Effects
        
        Steve Jobs