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Field Enablement - Coggle Diagram
Field Enablement
Problem Statement
FTA Reorg, Field reorg (and new FY)
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With a smaller team, with some gaps in capability we need to take a measured approach to volume
Differing approaches cross Domain, TZ etc need to better aligned
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Articulate offering, while we maintain BAU, while we also develop Gen 3
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Outstanding questions
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Who does what, in FTA? Who really does this?
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Principles
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Medium term strategy to drive us in H1, to build both Awareness and Pipeline
What we do with the field can be modularised, picked and chosen as appropriate - there are building blocks
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Different markets, segments, industries, orgs etc have a different level of Tiering - this shapes what building blocks we leverage
The Approach
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Tiering
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From No, to Low to High tiering
78% Noms from 10 markets, 88% Noms from 15 markets
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