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How can products be used to promote awareness of Charities? - Coggle…
How can products be used to promote awareness of Charities?
What type of charity will be used?
Wildlife protection
Animal protection/preservation
Birds
animals
The charity must be for a good cause
People prefer charities with good morales
What are good causes?
Protection
Creation
Preservation
How can the message of a charity be shown in the product?
Emblems
Where will these emblems/logos be?
On the product
Where on the product?
On the back of the product?
In a corner?
On the packaging
How large/visible will they be
Relatively small
The aesthetics should not be ruined by a large logo
The logo should be integrated into the design aesthetics
Clearly visible so the customer can make out the organisation
Small messages/phrases
Slogans of the charities
Through the purpose/function of the product
It should have a large target market
Adults of different age groups
A design enjoyed by a large population
This creates more potential for the charity to be promoted
What is something most look to purchase?
Everyday items
Will the customer choose this product over the extreme competition
Decorations
Indoor
Outdoor
Garden