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Chapter 7: Technology and Product Management - Coggle Diagram
Chapter 7: Technology and Product Management
Contribution of Product Design
Package
Process
Concept
Contribution of Product Design
Design for Differentiation
Design for Meet Customer Needs
Design for Ease of Manufacture
Design for Build Corporate Identity
Design for Speed to Market
Design for the Environment
Product & Brand Strategy
Product Prototype
Product Planning Process
Product Architecture
Product Development Opportunities
Product Platform
New Product Development (NPD)
Main Inputs into the Decision-Making Process
Ongoing R&D and Technology Management Strategy
Ongoing Marketing Strategy
Ongoing Corporate Strategy
External Environmental Changes
Internal Organizational Inputs
Process (Need, Form, Technology)
Product Concept Generation
Development of Product Prototypes
Generating Business Opportunities
Market & Technical Testing
Assembling Knowledge
Market Introduction
Strategic Planning
Analyze the Development
Design & Engineering
R&D
Economics
Production Mangaement
Marketing
Intellectual Property
Considerations
Globalization
Employee Mobility
Strategic Alliances
Theft
Protection is Vital
Doubled Edged Sword
Balance
Types of Protecting
Copyrights
Trademarks
Patent
Trade secret