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Promotional Campaign Sparrow - Coggle Diagram
Promotional Campaign Sparrow
AIDA
Awareness
Road Banner
Billboard
Interest
IG Post
IG Story Ads
Desire
IG Post
Presentation Slide
Action
Website Banner
IG Post
Target
Pemilik Mall
Berlokasi di Jakarta
Memiliki gedung parkir
Mengutamakan kenyamanan
Ingin punya citra baik
Target pengunjung SES A-B
Brand Essence
Cari parkir mudah & cepat
Bisa parkir dekat pintu masuk
Key Emotion
Mudah
Cepat
Aman
Nyaman
What to say
Tone
Simple
Problemsolver
How to say
Simple
To the point
Reliable
Competitor
CariParkir
SecureParking
Parkee
Tone & Manner
Vector
Minimalist
Bold
Vibrant
Strategi
Hardselling